Growing Independent Fashion Brands by Advance Copy

Growing Independent Fashion Brands is a print publication by Advance Copy — a platform and consultancy dedicated to supporting independent fashion brands.

Through 33 conversations with leading brand and boutique owners, the book reveals how companies like Amomento, Auralee, Baserange, Cristaseya, Extreme Cashmere, J. Hannah, Lee Mathews, and more are redefining what it means to build in the Anthropocene: the age of human-induced climate breakdown. Each dialogue shares candid philosophies and curated solutions for stepping beyond a broken system into new measures of success rooted in care, instinct, locality, and regeneration.

Brought to the Philippines in a limited run by Second Issue, this publication offers both practical guidance and quiet inspiration for anyone curious about creativity, community, and building better fashion businesses — and worlds — today.

Interviewees:

Alighieri, Amomento, Andreas Murkudis, Après Ski, Auralee, Babaà, Baserange, Camiel Fortgens, Cristaseya, Extreme Cashmere, Graanmarkt 13, Hamaji, Holly Golightly, J. Hannah, Kenneth Ize, Kowtow, Le 17 Septembre, Lee Mathews, Lukhanyo Mdingi, Maison Cléo, Mouki Mou, Mozhdeh Matin, Neous, NorBlack NorWhite, P.A.M. (Perks and Mini), Pansy, Phipps, Rus, Sincerely, Tommy, Sofie D’Hoore, Story Mfg., Tiina the Store, and Toogood.

Topics:

Change, Community, Culture, Degrowth, Direct-to-consumer, Discounting, Finance, Instinct, Locality, Longevity, Moral compass, Regeneration, Retail, Seasonality, Starting out, Storytelling, Well-being, Wholesale.

Format

• 248 pages, soft cover
• 135mm × 210mm
• 330g
• Printed in Europe on Kiwi Crush (made with kiwi residue) and Shiro Echo recycled papers by Favini, Italy